Ads that turn budget
into booked jobs.
Meta, Google and TikTok ads under one roof. Creative + media-buying together — so we ship copy, edits and budget allocation that actually move the metric.
Ads that turn ad spend into booked jobs.
Most NZ and AU small businesses waste 40-60% of their ad budget. The creative is weak, the landing pages don't convert, tracking is leaky so the algorithm can't optimise, and the agency sends a monthly PDF full of impressions and reach. Real lead generation — the kind where your phone rings — requires all three pieces to work: good creative, smart media buying, and landing pages built to convert.
The opportunity in NZ and AU is that most of your competitors are equally badly run. The bar is low. A tight Meta ads campaign in Auckland or a well-structured Google Ads account in Melbourne with strong creative rarely faces the kind of sophisticated competition you'd find in the US or UK. That's a genuine advantage for the businesses that do it right.
JXM handles Meta ads, Google Ads, and TikTok with creative and media buying in one team. We write the copy, build the creatives, manage the budget, and iterate weekly based on what the data says. You get a one-page Monday report with the numbers that matter — spend, leads, cost per lead, ROAS. No vanity metrics, no jargon.
Facebook + Instagram
Lead-gen, sales and retargeting campaigns for SMBs and ecom.
Search + PMax
Intent-driven leads — search ads, performance max, shopping.
Brand + ecom
Short-form creative and UGC scripts that ride the algorithm.
How each platform works.
Meta — Facebook & Instagram
Best for B2C lead-gen, e-commerce sales, retargeting. We build lead campaigns for trades (plumber, sparky, landscaper bookings), conversion campaigns for ecom (cold + warm audiences), and content-driven retargeting funnels. Minimum useful spend: $1k/month.
Google — Search & Performance Max
Highest-intent traffic. Search ads work for any service where customers are actively searching ('emergency plumber Auckland', 'electrician North Shore'). PMax is great for e-commerce. Minimum useful spend: $1.5k/month including Google fees.
TikTok — Brand & ecom
Best for ecom brands and youth-leaning services. UGC-style creative wins here — we script + edit short-form videos that don't feel like ads. Minimum useful spend: $1.5k/month plus creative production.
How we run ads.
Audit first, spend second
We start with a free audit of your existing campaigns, your landing pages, and your tracking. If you're already running ads, we tell you where the leaks are — even if you don't end up hiring us.
Creative + media buying together
Most agencies separate creative (the ads) from media buying (the budget). We do both in one team. Faster iteration, tighter feedback loop, lower CPL.
Test, scale, kill — weekly
We run a tight weekly cycle: review last week's data, kill what's not working, scale what is, ship 3-5 new creative tests. No 'set and forget' campaigns.
Honest reporting
You get a one-page report every Monday with the numbers that matter — spend, leads, cost per lead, ROAS. No vanity metrics, no jargon, no 'industry average' excuses.
Common questions.
What's the minimum ad spend I need?+
How long until I see results?+
Do you do creative as well as media buying?+
Do you require a long-term contract?+
Can you take over campaigns we're already running?+
Do you work with my niche?+
Ready to ship better ads?
Free 30-min call. We'll audit your existing campaigns and show you exactly where the leaks are.
Book a call →More booked jobs from the same ad budget.
Good advertising isn't about reach or impressions — it's about how many real enquiries land in your inbox for every dollar spent. We run Meta, Google and TikTok campaigns where creative and media buying sit in one team, so the ads, the targeting and the landing page all pull in the same direction and your cost per lead keeps dropping.
It works best when the page the ad points to is built to convert and a system catches every lead the moment it arrives. That's why our advertising clients often pair it with a conversion-built website and an AI lead agent — the same budget then produces noticeably more booked work across NZ and AU.
Creative and media buying, one team
Most agencies split the ads from the budget — a creative shop makes the assets, a media buyer spends the money, and nobody owns the result. We do both in-house: we write the copy, build the statics, script and edit the video, and manage the spend. Tighter feedback loop, faster iteration, lower cost per lead.
Every week we review the numbers, kill what's not working, scale what is, and ship three to five fresh creative tests. No set-and-forget campaigns coasting on last quarter's winner.
What you need to get started
We recommend $1–3k/month in ad spend so the algorithm has enough data to optimise, plus a flat management fee — no long-term lock-in, we work month to month. If you're already running ads, we start with a free audit and tell you exactly where the budget is leaking, even if you don't hire us.
Every Monday you get a one-page report with the only numbers that matter: spend, leads, cost per lead and ROAS. No vanity metrics, no jargon, no 'industry average' excuses.